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Web · Healthcare

Zero Lice

Gentle, at-home lice care trusted by families across the UAE.

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Client
Zero Lice UAE
Year
2024
Industry
Healthcare
Live URL
Zero Lice preview
Overview
The challenge

Lice treatment is stigmatised, frustrating for parents, and often relies on harsh over-the-counter shampoos that don't fully work. Zero Lice needed a bilingual web presence that reflects their clinical credibility while reassuring stressed parents that the service is judgment-free, gentle, and guaranteed.

Our approach

We engineered a fully bilingual Next.js 15 platform with RTL Arabic support, a dynamic pricing system tied to a custom backend API, and a content-managed blog. The design balances medical professionalism (teal trust colors, clean grid) with warm family-friendly micro-copy. Every page is SSR-rendered for SEO and instant load on mobile — the primary device for parents booking from school.

Key features

Bilingual EN/AR with full RTL

next-intl powered i18n with locale-aware routing, mirrored layouts, and Arabic typography (Cairo + Poppins).

Dynamic pricing engine

Real-time pricing pulled from REST API (be.zerolice.ae) with in-salon vs. home-service toggle and group discounts.

Same-day booking flow

WhatsApp-first contact path + form fallback, optimised for the 24h emergency use case.

Content-managed blog + offers

Headless CMS feeding SEO-optimised blog posts and dynamic marketing offers without re-deploys.

Partnership programs

Dedicated funnel for schools, nurseries, and groups of 10+ with custom contract pricing.

Analytics + WhatsApp tracking

GTM, GA4, and event tracking across CTAs to measure booking conversion end-to-end.

Tech stack

Next.js 15TypeScriptnext-intlSCSSMUIREST API

By the numbers

+1,000
Families served
4.9/5
Average rating
100%
Removal guarantee
2
Languages (EN/AR)
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